Agricultural/Horticultural Field Representative Māngai Taiao Ahuwhenua

Agricultural/horticultural field representatives sell products such as farm equipment, and advise clients on crop and livestock management. 

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Agricultural/horticultural field representatives may do some or all of the following:

  • advise clients about product usage, pasture, and crop and livestock management 
  • negotiate the sale of agricultural/horticultural products and services 
  • buy and sell seeds and grains on farms.

Physical Requirements

Agricultural/horticultural field representatives need to be fit and healthy, as they may walk around farms for inspections.

Useful Experience

Useful experience for agricultural/horticultural field representatives includes:

  • merchandise sales for a retail servicing company   
  • general farm work, including farm management
  • work on agricultural or horticultural crop farms.

Personal Qualities

Agricultural/horticultural field representatives need to:

  • have good communication skills, including the ability to relate to a wide range of people 
  • be able to build and maintain relationships
  • be hard-working, friendly, patient and able to inspire confidence
  • be good negotiators
  • be accurate and able to use good judgement
  • have good planning, organisational and problem-solving skills
  • have record-keeping skills.

Useful Experience

Useful experience for agricultural/horticultural field representatives includes:

  • merchandise sales for a retail servicing company   
  • general farm work, including farm management
  • work on agricultural or horticultural crop farms.

Subject Recommendations

There are no specific secondary education requirements to become an agricultural/horticultural field representative. However, agricultural and horticultural science, agribusiness, biology, business studies, maths and English are useful.

Agricultural/Horticultural Field Representatives can earn around $55K-$90K per year per year.

Agricultural/horticultural field representatives may progress to work in territory sales management or move into senior management roles.

Agricultural/horticultural field representatives may specialise in working within a particular sector of the agricultural industry such as sheep, beef and dairy, or with seed and grain production. 

Agricultural/horticultural field representatives may also specialise in working within a particular sector of the horticultural industry such as fruit, nut or vegetable crop production.

Agricultural/Horticultural Field Representative

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